Friday, 25 August 2023 – Disruption has become the norm in today’s global supply chains with various challenges impacting the efficiency and reliability of logistical operations. South African organisations must embrace a proactive mindset and develop robust strategies to deal effectively with disruption in this ever-evolving landscape.

The logistics industry is no stranger to disruptive events, ranging from global pandemics and natural disasters to trade disputes, energy shortages, and labour complexities. Realising the significance of having a resilient supply chain, leading logistics providers as Rhenus have taken strategic steps to minimise disruptions and ensure seamless operations for their clients.

This includes leveraging advanced technologies to optimise supply chain visibility, enabling real-time tracking and monitoring of shipments. “This level of transparency empowers clients with actionable insights, allowing them to manage potential disruptions and make informed decisions proactively,” says Rhenus South Africa Regional Director Kishore Kanayelal.

In addition, logistics companies understand the importance of strong partnerships and collaboration. Acknowledging that disruption is inevitable, it is how it is dealt with that sets companies apart. By working closely with third-party service providers and fostering out-of-the-box thinking, the logistics industry has maintained supply chain integrity and provides exceptional service to their clients through challenging times.

Taking a proactive approach to disruption by investing in staff, developing agile processes, and constantly reviewing practices are just as important.

“It’s the capability of an organisation to work around disruptions and maintain uninterrupted supply chains that is the differentiating factor. Disruptions in the logistics industry can have severe consequences for businesses. At Rhenus, we are committed to providing our clients with resilient solutions that empower them to thrive in challenging environments,” he says.

“Our focus on technology, risk management, and collaboration sets us apart and contributes to delivering exceptional value to our clients. Ongoing investments in infrastructure, including the construction of sustainable warehouses, drive operational continuity and supports commercial success.”

“Our approach to overcoming the numerous disruptions we face and keeping supply chains running smoothly is rooted in going the extra mile. Our clients are always at the forefront of our operation,” says Kanayelal. “We maintain open communication and strive to understand our client’s needs at a fundamental level. We inspire trust and build long-lasting relationships by consistently delivering exceptional service and demonstrating transparency.”

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